The Church, The Brand and Perception…Pt. 3

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There are some really awesome churches that know how to develop a powerful and authentic brand. These type of  innovative churches let people know who they are, why they exist and what they do. One church comes to mind— Lifechurch.tv led by Craig Groeschel in Edmond, OK.

Look at this video that Lifechurch.tv opens with in their weekend services. It’s quite motivating and it reminds their audience of why they are there, why they exist and what they are called to do. Now, that is branding! Like I’ve said before, the Brand = the story or the message that surrounds your organization…it goes way beyond than just logos.

The Church, The Brand and Perception…Pt. 2

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I came across this youtube video, called Starbucks Church. What if Starbucks marketed like a church? This video is awesome…the message speaks for itself. Enjoy!

The Church, The Brand & Perception – Pt. 5

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Some churches know how to advertise great sermon series campaigns. A few come to mind. Well, these are my recommended favorites, but you are welcome to suggest others:

  • Ed Young / Fellowship Church
  • Perry Noble / New Spring
  • Steven Furtick / Elevation Church
  • Andy Stanley / North Point Community Church
  • Craig Groeschel/ Lifechurch.tv

How do these guys know how to promote a well engaged sermon series? A few things come into play:

  • Rich/depth sermon content
  • A dynamic creative team
  • An innovative technical team
  • A strategic marketing team

Here is one of my personal favorite sermon series promotional videos from Elevation Church led by Steven Furtick in Indian Trail, NC. See Below! It’s awesome!

Ed Young & Joel Osteen Having Fun!

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Ok, the first thing I want to say about leadership… is whatever kind of role you play in an organization whether it be ministry or business…you got to have fun and be crazy once in a while if not all the time…

Real and authentic leaders know how to have fun. We’ve all been around people in leadership who are boring and act like they have a pole stuck up their “BEEP.” Sadly, I find those people to be more in the Christian/church world than I do in mainstream America. If you’re going to be a leader worth following, learn to enjoy life and have fun with the people you work with.

Take these two  respected church leaders for example…Ed Young and Joel Osteen. Having random fun for no reason…Let’s be leaders that creates environments of crazy, random and stupid fun times!

How to Talk to Girls! Consulting Advice from a 9 Yr. Old

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I love the fact that kids are writing books. The next generation of leaders will be launching their careers at an early age. It’s a reality that a lot of people will need to get used to.  Enjoy the clip!